THE SCOOP #55

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We do the research, you get the Scoop - curated headlines in the worlds of fashion, beauty, marketing and technology.



In this week’s edition, there is no shortage of glamour on display as fashion and Hollywood's biggest names congregate first in New York and then in France. Rihanna continues turning everything she touches to gold, Brandless doubles down on their commitment to customer wellness, and, just in time for Mother's Day, maternity leave gets a pointed send up in one agency's inspired new campaign.




1 – Oh, Holy Night
Dominating headlines, newsfeeds and social channels since last Monday night, the 2018 Met Gala more than lived up to its reputation as Fashion's Biggest Night. Now that the dust has settled, browse a comprehensive review of the night's stars and looks here.




2 – The Fest Must Go On
Kicking off this week, and set to run through next weekend, the 71st annual Cannes Film Festival finds itself once again bringing the brightest stars of worldwide cinema together, even while navigating its share of particular difficulties and complications. Read about this year's highs and lows here.




3 – Sup, Bra?
If there's anything Rihanna can't do, she's apparently yet to find it. Fresh off her instantly iconic one-night papal reign, the popstar-turned-mogul's newest venture, Savage x Fenty, looks to make the same inclusive strides in the lingerie industry that 2017's Fenty Beauty made in makeup. Read about the launch here.




4 – Pop-Up With Purpose
Having already simplified the experience of shopping for everyday essentials, with singular options and uniform pricing, Brandless has now set its sights on reinventing the concept of a pop-up shop. Here, shopping takes a backseat to wellness, education and giving back, all under an umbrella of community engagement. Read more about their LA pop-up here.




5 – No Vacation
While Mother's Day offers a yearly chance to look at motherhood through rose-colored glasses, 72andSunny New York has taken advantage of the date this year to shine a light on the topic of maternity leave—meet Mommy Bahama.

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